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Ryan Holmes
Jul 2, 20203 min read
Nearly two-thirds of shopping during lockdown is online- report
Fewer than two in ten (16%) of UK consumers intend to return to their old shopping habits post-lockdown, signifying the lasting change...
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Ryan Holmes
Jul 2, 20202 min read
Ecommerce trends: conversion rates rise 11% (but website revenue falls 7%)
While online conversions increased 11% since the beginning of June, website revenues dipped by 7% since the start of the month, according...
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Ryan Holmes
Jul 2, 20203 min read
How UK workers foresee the working routines of tomorrow
As UK lockdown restrictions continue to be eased, new research from Citrix has revealed how British office workers foresee the working...
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Ryan Holmes
Jun 30, 20202 min read
Volunteer marketplace expands for furloughed workers
A new volunteer marketplace, Furloughed Life, has launched to assist workers on furlough gain more skills during the COVID-19 pandemic....
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Ryan Holmes
Jun 30, 20203 min read
Facebook and data marketing case study: The Grooming Company in Dubai drives new customers to salons
The Grooming Company wanted to motivate new customers to visit its Dubai salons. This Facebook case study shows how the executive male...
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Ryan Holmes
Jun 30, 20202 min read
Covid-19 and marketing: Brands put greater focus on local advertising as consumers prioritise change
The study, from neighbourhood hub Nextdoor, found 63% of its members claim they will frequent local businesses more often. The survey...
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Ryan Holmes
Jun 30, 20203 min read
Spotify and Universal Music sign up to #BrandShareTheMic talent initiative
Brands including Spotify, Depop and Globe (Universal Music) have signed up to the new #BrandShareTheMic initiative, showcasing the...
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Ryan Holmes
Jun 30, 20203 min read
B2B purchases surge as Covid-19 slows direct sales
Almost half (46%) of all B2B purchases are now made via digital commerce channels, indicating a need for more robust online sales...
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Ryan Holmes
Jun 28, 20206 min read
No pets or children! Video conferencing etiquette makes workers anxious during lockdown
Although over 82% of workers are keen to work remotely in future, they face a number of challenges in doing so – and the younger...
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Ryan Holmes
Jun 28, 20203 min read
Gift Cards overtake physical gifts as UK’s lockdown gift of choice
Gift cards have emerged as the most popular form of gifting during COVID-19, according to the latest research. The research into 2,000 UK...
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Ryan Holmes
Jun 25, 20202 min read
No programming required: Amazon Web Services launches ‘Honeycode’ to help businesses build apps and
Amazon Web Services has launched Amazon Honeycode, a fully managed service that allows customers to build mobile and web applications –...
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Ryan Holmes
Jun 25, 20204 min read
Remote work forever? 40% of managers considering staff home working ‘beyond pandemic’
Two fifths of managers believe their company would benefit from remote working in the future, and would consider encouraging their...
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Ryan Holmes
Jun 24, 20202 min read
Attribution case study: Loveholidays uses machine learning to optimise customer purchase journey
Online travel agency Loveholidays.com used artificial intelligence to turn millions of customer data points into a smart strategy,...
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Ryan Holmes
Jun 24, 20203 min read
Native ad case study: Plated optimises its content marketing to reduce customer acquisition costs
In the crowded meal-kit delivery sector, the start-up business Plated wanted to expand its customer reach outside of its usual...
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Ryan Holmes
Jun 24, 20203 min read
FMCG marketers predict long-term impacts of Covid-19 on budgets
Covid-19 is set to have long lasting impacts on marketing in the sector, with two-thirds of major brands had marketing budgets cut or...
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Ryan Holmes
Jun 24, 20202 min read
More than half of UK businesses have little understanding of how to trade online
As UK businesses continue to operate remotely, relying heavily on digital strategies, new research reveals that many UK businesses...
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Ryan Holmes
Jun 23, 20202 min read
Brits shop local as convenience store sales outpace grocery market
Sales at UK convenience stores grew by almost a fifth (17%)1 in the last four weeks ending 13th June 2020, as UK consumers in lockdown...
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Ryan Holmes
Jun 23, 20206 min read
Top 20 Coronavirus ads in the world: Google Japan’s ‘Thank You’ tops list
A Google Japan advert is the most emotionally engaging Coronavirus campaign in the world, according to new research. The video, which...
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Ryan Holmes
Jun 22, 20201 min read
Burger King partners TikTok for ‘Whopper Dance Challenge’
Burger King is partnering with TikTok with a new campaign that lets customers order their burgers through the medium of dance. BK guests...
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Ryan Holmes
Jun 22, 20203 min read
Most Brits ready to return to high street retail (but buying overtakes browsing)
Ecommerce has boomed during the coronavirus pandemic, but the majority of UK consumers are ready to return to bricks-and-mortar stores,...
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